JOB DESCRIPTION The Marketing Coordinator at Rexarts Media Ltd., a company specializing in the sale and operation of cinematic and audiovisual equipment for commercial clients requiring specific tools and set ups for events or their operations, will be primarily responsible for the day-to-day activities involving market outreach. This position will produce promotional materials for both online and offline use to engage with existing clients and attract new ones.
Duties of Marketing Coordinator

• Analyze Rexarts Media Ltd.’s theatrical, cinematic and audiovisual products and services, including equipment rental, technology wholesaling, software solutions and technical support services, to identify marketing and advertising needs and appropriate target audiences.
• Develop and implement marketing and promotional strategies to increase awareness of the company’s audiovisual equipment, software solutions, installation, training and technical support services among theatres, event operators and other potential clients.
• Develop content and coordinate direct and digital marketing campaigns through the company website, social media, email and other promotional channels, including campaigns for new products, services, industry events and special promotions.
• Maintain and update the company’s social media and online presence, respond to customer reviews and testimonials, and develop content that highlights the company’s products, projects, technical capabilities and services.
• Monitor and analyze the performance of marketing and advertising campaigns using relevant marketing metrics, prepare campaign reports, and recommend adjustments to improve audience reach and engagement.
• Gather and analyze customer feedback, market information and industry trends to better understand the needs and interests of target customers and identify opportunities for future marketing and promotional activities.
• Prepare and coordinate marketing and communication materials, including brochures, newsletters, presentations, promotional materials, website content and company announcements.
• Coordinate promotional activities such as product demonstrations, workshops, industry events and other marketing initiatives to increase brand visibility and introduce Rexarts Media Ltd.’s equipment and technology solutions to prospective clients.
• Work with the sales and technical teams to ensure that marketing materials accurately communicate product specifications, applications, service capabilities and the benefits of Rexarts Media Ltd.’s audiovisual and theatrical technology solutions.
• Support public relations and corporate communication activities by preparing promotional announcements and other external communications that strengthen the company’s brand image and relationships with clients and industry partners.

Qualification:

• Bachelor’s degree or college diploma in business marketing, public relations, communications are required.
• At least 1 year of relevant experience in marketing, communications, advertising, or a related field is required.

Required languages: english

Education level: Bachelor’s degree or college diploma in business marketing, public relations, communications are required.

Required skills: Less than 1 years of experience

Closest intersection: 623 Discovery Street Victoria, BC V8T 5G4